WSJ Information Unique | Alcohol-Free Saudi Arabia Plans Champagne and Wine Bars at Neom

RIYADH, Saudi Arabia—Saudi Arabia’s futuristic megaproject Neom is planning to serve wine, cocktails and champagne at a seaside resort that’s scheduled to open subsequent yr, in keeping with planning paperwork and other people near the event, in what can be a primary for a conservative kingdom the place alcohol is banned.

The sale of alcohol, if allowed, would mark a dangerous milestone for Crown Prince Mohammed bin Salman’s financial and cultural makeover of his nation, which is aimed partly at attracting international vacationers and inspiring expatriate businesspeople to stay and work there.

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